Total UK Affluent, confident
population and interested
Clothes 42 57
Holiday 39 61
Car insurance 30 61
Airline ticket 26 65
Hotel rooms 24 65
Soft furnishings 20 41
Life insurance 8 22
Home computer 10 47
Groceries 8 13
Microwave 7 28
Current account 7 30
Life insurance 8 22
Health insurance 7 30
New car 5 15
Mortgage 5 19